Categories
Up To Speed

Will Marriott-Starwood Merger Affect New Hotels in Cincinnati’s Center City?

Will Marriott-Starwood Merger Affect New Hotels in Cincinnati’s Center City

A new AC Hotel by Marriott is coming to The Banks, and a Starwood-affiliated Aloft Hotel is being built at  Newport on the Levee’s latest phase. But with the news announced earlier this week that Marriott is buying Starwood, a few questions have been raised about the future of these two hotels.

Does it make sense for the combined company to operate both of these hotels, which will target similar demographics, in such close proximity? And will Marriott, which now controls 30 hotel brands, maintain both the AC Hotel and Aloft flags, or will one of these two new hotels be forced to rebrand? If so, the change won’t take place in the near future, as hotel experts predict it will be a “minimum of three years before any brands disappear.”

Read more about which hotel brands may be on the chopping block at Forbes.

By Travis Estell

Travis joined UrbanCincy in 2009 as a contributor, and quickly took over technical responsibilities for the site. After growing up in Cincinnati’s east side in Goshen, Travis earned an Electronic Media degree from the University of Cincinnati in 2009. Since then, Travis has been working throughout the United States as a web development consultant. After living in Clifton Heights, Northside, and Over-the-Rhine, Travis now resides in Cincinnati’s Central Business District.