The 2010 Cinciditarod takes place today at noon when 49 teams will gather at Fountain Square to engage in a grueling five-mile shopping cart race through Cincinnati’s center city.

A great spot for spectators will be right on Fountain Square where photos will be broadcast on the video board atop Macy’s from the race as they happen. Following the race an awards ceremony will be held on the Square at 3pm. Plus there will be soft drinks, beer and food from Cincinnati’s newest taco truck: Senor Roy’s Taco Patrol.